01 — Rebuild · WordPress
Faster, and pointed at the booking
Coventry’s largest private-hire operator
A fleet of 250 vehicles running 140,000 journeys a month, behind a website that was slow and buried the one thing customers arrived for — a fare and a booking. I redesigned and rebuilt it in WordPress so their own team can maintain it, and rewired the route from landing page to enquiry.
- Journeys a month
- 140,000the operation behind the site
- Page speed
- 2×Lighthouse score roughly doubled
- Clicks to a fare
- One screenquote form on the page they land on